Car & Driver

Branding

GOLD SILVER BRONZE

Each weekend of the Lamborghini SuperTrofeo undoubtedly offers a great opportunity for visibility, with the possibility of creating branded content that will be spread at a national and international level by local media and partners.

Nothing like the livery of the car, with its logos prominently displayed, and all the related materials represent a better opportunity to sponsor your brand and ensure that it can be seen by as many people as possible through web channels and local press.

Target Audience

Fans, clients and prospective customers, media

Benefits

  • Build awareness about the sponsor

  • Build awareness about the collaboration

  • Ensure multi-channel coverage


Box/Garage Layout

CUSTOM

Branding also applies to panel graphics and box and garage fittings, again completely customisable with a variety of options.

Target Audience

Fans, clients and prospective customers, media

Benefits

  • Build awareness about the sponsor

  • Build awareness about the collaboration

  • Ensure multi-channel coverage


Driver Suit and Team Wear

GOLD SILVER

The same concept also applies to the driver's suit and the Team staff's clothing, where once again it is possible to brand uniforms and suits with different logo sizes and positioning options

Benefits

  • Build awareness about the sponsor

  • Build awarenedd about the collaboration

  • Ensure multi-channel coverage

Target Audience

Fans, clients and prospective customers, media


On-Track


VIP Hospitality

GOLD SILVER BRONZE

At every race weekend it is possible to live the emotions of the Lamborghini SuperTrofeo inside the paddock, together with the team, the drivers, the fans and the Lamborghini staff.

For this reason, each Sponsor has the opportunity to buy special passes for each day of the competition, to access the different areas available and allow its customers/special guests to live a unique experience inside the exclusive Lamborghini Hospitality: a 600 sqm structure for team drivers, sponsors and Lamborghini customers, inside which we find the lounge area, a restaurant, a coffee corner, a dedicated merchandise store, driving simulators and a desk for test drive bookings.

Benefits

Build awareness about the collaboration

  • PR & networking opportunity

  • Lead generation opportunity

  • Unique opportunities for existing customers

Target Audience

Clients and prospective customers

Meet & Greet, Car & Garage Tours

GOLD SILVER BRONZE

Niall will meet with and speak to your VIP guests after each on-track session. Debriefing you on the race events and what is to come later. Car ad Garage tours are and excellent chance for your guests to see a top-flight GT race car up close, and learn about the technologies first hand from your driver.

Target Audience

Benefits

Clients and prospective customers

  • PR & networking opportunity

  • Unique opportunities for existing customers


Online

Social Media Campaigns and ad-hoc content creation

GOLD SILVER CUSTOM

Dedicated social media campaign on Niall's main social channels (IG, TW, FB) aimed at communicating the special collaboration with the Sponsor.

The editorial plan and frequency of publication are completely customizable and adjustable to every need. For example:

  • one IG-FB-TW feed post + one IG story per month for 12 months or:

  • one IG-FB story per week for two months.

Possibility to produce ad hoc content, such as dedicated photo shoots, aimed at creating a set of images of various cuts and sizes for social media use.

Target Audience

  • Fans

Benefits

Build awareness about the Sponsor

  • Bring new visitors to Sponsor's social channels

  • Promotion of Sponsor’s business

  • Promotion of any events/activities created in collaboration with the sponsor.


Dedicated Video Clips Production

GOLD

Development and realization of video clips and video footage specifically created in collaboration with the Sponsor, in a variety of cuts and formats, for multiple uses and communication purposes:

  • use on Niall's and Sponsor's social media channels;

  • publication on Niall's and Sponsor's websites;

  • played on screen during the racing weekends inside the team's box;

  • played on screen at special events at the circuit organized with the Sponsor during racing weekends;

  • played at special events/gala dinners organized in collaboration with the Sponsor.

Benefits

  • Build awareness about the Sponsor

  • Build awareness about the collaboration

  • Bring new visitors to Sponsor's website

  • Bring new visitors to Sponsor's social channels

  • Promotion of any events/activities created in collaboration with the sponsor.

Target Audience

Fans and prospective customers


Presentation on Niall Quinn Website - Web Special

GOLD SILVER

Special page of Niall Quinn website dedicated to the Sponsor and to the story of its successful collaboration with Niall, with reference to the Sponsor’s web channels.

Target Audience

Fans and prospective customers

Benefits

Build awareness about the Sponsor

  • Bring new visitors to Sponsor's website

  • Promotion of Sponsor’s business


Presentation on Niall Quinn Website - Mention in Sponsor Page

GOLD SILVER BRONZE

Insertion of the Sponsor's logo among the other players on the special page of the Niall Quinn web site dedicated to sponsors.

https://www.niallquinn.com/sponsors

Target Audience

Fans and prospective customers

Benefits

Build awareness about the collaboration

  • Bring new visitors to Sponsor's website


Dedicated Video Clips Production

GOLD

Development and realization of video clips and video footage specifically created in collaboration with the Sponsor, in a variety of cuts and formats, for multiple uses and communication purposes:

  • use on Niall's and Sponsor's social media channels;

  • publication on Niall's and Sponsor's websites;

  • played on screen during the racing weekends inside the team's box;

  • played on screen at special events at the circuit organized with the Sponsor during racing weekends;

  • played at special events/gala dinners organized in collaboration with the Sponsor.

Benefits.

Build awareness about the Sponsor

  • Build awareness about the collaboration

  • Bring new visitors to Sponsor's website

  • Bring new visitors to Sponsor's social channels

  • Promotion of any events/activities created in collaboration with the sponsor

Target Audience

Fans and prospective customers


Dedicated Newsletter

GOLD SILVER

Special mention of the collaboration with the Sponsor in Raptor’s newsletter, addressed to the fans and all the Team contacts.

Again, the frequency of publication can be customized according to the editorial plan and to the Sponsor needs.

The dedicated newsletter can be a useful way to communicate the synergy between the two brands to an ever-growing audience of contacts, as well as promoting any upcoming event organized together or giving evidence to a successful one that has just ended.

Target Audience

  • Fans and prospective customers

Benefits

Build awareness about the Sponsor

  • Build awareness about the collaboration

  • Bring new visitors to Sponsor's website

  • Promotion of any events/activities created in collaboration with the sponsor.


Dedicated track day events - passenger rides

GOLD

An exclusive and adrenaline-fuelled experience for a selected number of guests, among which all customers and prestigious contacts of the Sponsor, with a passion for the four wheels.

A series of hot laps on board of some of the most performing track cars to live a day out of the ordinary.

Benefits

Build awareness about the sponsor

  • Build awarenedd about the collaboration

  • PR & networking opportunity

  • Lead generation opportunity

  • Unique opportunities for existing customers

Target Audience

  • Clients and prospective customers